What’s the first thing that makes you want to come to a coffee shop again? Is it the coffee, the pastry or maybe the setting? Actually, it’s all of that combined. When several factors such as the colours of the interior, the sounds, and the enticing aromas of coffee and pastry unite, you create an ideal ambience that makes the customers come back to your coffee shop time and time again. If you’re about to start your coffee shop business, here’s how you can create an ideal ambience and make your shop everyone’s favourite hangout.
Pay attention to the choice of the colour palette
When you think coffee, cream, black and brown come to mind. Those colours are some of the popular choices that create warmth and make the interior more inviting. That is especially true if you have dark floors and walls and incorporate cream and white furniture to balance the shadows. Greys and olive green, combined with mustard yellow, create an industrial vibe that quickly hits the spotlight. One of the ways to pick a perfect colour palette is to think about what makes you feel cosy and at home. Go from there, and a sense of well-being and happiness will be guaranteed.
Plan for the layout
A good layout is a prerequisite to a perfect ambience. Your primary goal should be that customers feel welcome from the first moment they step inside the coffee shop. If you can provide service quickly enough and bring coffee to the customers efficiently, your layout is flawless. Having baristas move without the hassle and arranging the seats properly to be easily accessible are just some of the crucial parts of a good layout. The customers shouldn’t feel the effects of peak hours, but they should always be relaxed and welcome, which can only be done with a good layout. A poorly set up design can make the customers feel like you’re rushing them to finish their coffee so you can have room to move around the venue. Setting up the bar, menus, and pastry stations so that they’re easily visible for customers waiting in a queue, will allow them to make their orders quickly and have baristas serve other customers without much fuss. Create enough room between tables, mark the route to the toilets clearly, and you’ll be on the right way to offering our customers an ideal ambience.
Choose the right seating
People tend to spend hours in coffee shops when they work, catch up with friends or have business meetings. All of those activities call for comfortable furniture to sit in. Aside from being comfortable, furniture should also attract the eye of a customer. That’s why you’ll want to invest in modern furniture pieces such as Bentwood chairs that offer both aesthetic values and provide enough comfort. Consider whimsical tables to add interest to the interior. Feel free to have an area with soft couches too, where you’ll mix Bentwood chairs with low tables for the ultimate modern design.
Lighting is crucial
The more natural light your coffee place has, the better the ambience. Make sure to add a protective outside awning that will block sunlight efficiently during warm months so that the indoors don’t get overheated. Shutters, shades and interior drapery will also come in handy when the sun is too much on warm days. Lighting design can make or break the entire design and ambience, so it’s vital that you choose the right lighting fixtures. Avoid blue-toned fluorescent lights because they can create a sense of alertness and make the customers feel less comfortable. Coloured incandescent bulbs are a much better alternative. Mini-halogen track lighting will also be a good idea because both of these will offer a warm environment.
Incorporate pleasant music
Music is an essential part of every public space. However, when it comes to coffee places, you should be very careful with the choice of music. Jazz is one of the best choices for places where people come to catch up and relax. Feel free to mix it up with popular genres or jazz covers of popular songs since the music at the coffee shop will often dictate the mood of your customers. Aside from the choice of music, it’s vital that the volume is low to medium. The last thing you need is people shouting because they can’t hear each other over the blasting sounds from the stereo.
When you decide to open a coffee shop business, it’s important to know that you’ll have to create a pleasant ambience in order to make the business successful. With our useful tips, you’ll know just where to start and how to make your coffee place everyone’s favourite meet-up spot.